MLC Life Insurance has bolstered its Retail Distribution team with two highly experienced executives who will be instrumental in growing the company’s distribution capability and executing its sales strategy.

Jarrad Wilson and Rob Dassie are well known across the industry, and their appointments add to an already strong sales leadership team, with Cassie Wilson, Dinah Munro, Lianda Stoel and Angela Reinmuth forming a respected and experienced team that has more than doubled the business’s new sales market share over the previous year.

Jarrad Wilson joins as Head of Distribution for the Northern Region, with extensive experience in life insurance sales and managing insurance advice frameworks for large and small licensees, having held leadership roles at Westpac, BT Financial Group and Suncorp Life.

Rob Dassie will serve as Head of Distribution for the Southern Region, bringing more than 20 years’ experience, including most recently at MLC Wealth as Head of Distribution and Head of Strategy and Enablement, before which he delivered outstanding services to financial planners with companies including Colonial, Commonwealth Bank, Aviva and Insignia Financial.

“Financial advisers are critical partners to MLC Life Insurance,” said Michael Rogers, MLC Life Insurance Chief Individual Insurance Officer. “Bringing in top talent ensures we can focus on delivering a total customer experience to our partners. Jarrad and Rob are the next step in demonstrating the improvements in our adviser experience and part of our strong commitment to the health and success of risk advice and the financial advice industry more broadly.”

“In Rob and Jarrad, we have two seasoned leaders in our industry,” said Michael Downey, MLC Life Insurance General Manager of Distribution. “They’ll be a crucial part of our sales strategy which is focused on new business growth, building out our key partnerships and driving a culture of excellence.”

“Our sales team has already doubled our new sales market share, and we are excited for Rob and Jarrad to continue that trajectory.”

Speaking about his appointment, Rob Dassie said, “MLC Life Insurance is one of Australia’s leading and most trusted insurers, and I’m proud to continue that tradition and help usher in a period of increased growth and better outcomes for advisers.”

Jarrad Wilson said, “MLC Life Insurance has an exciting strategy and I’m looking forward to executing it with the team – by ensuring we align operations with distribution we’ll make sure our service to advisers is fit for purpose.”